Your CRM is sitting on revenue.
We extract it.
We turn your messy CRM into a predictable revenue engine by focusing on your data first. The data isn't the deliverable. The pipeline is.
70%+
Record enrichment
2-4 wks
Not 6-12 months
$0.10
Starting from
~95%
Verified weekly
Trusted by revenue teams at
From Messy CRM to Full Pipeline
Better data leads to better strategy. Better strategy leads to revenue.
Clean & Enrich Your Data
We complete in 2-4 weeks what takes most teams 6-12 months. Every record is validated, enriched, and deduplicated—writing a 70%+ complete dataset directly back to your CRM.
Validate ICP & Prioritize
We validate your ICP against the enriched data, then build a prioritized targeting playbook. You'll know exactly who to call next—and why they'll answer.
Launch Campaigns That Convert
Data turns into dollars. We design and launch signal-based outreach campaigns built on your new strategy. The output is predictable pipeline.
A technical edge: We bridge Clay expertise with Dynamics 365 and Salesforce native integrations. Most vendors export CSVs. We write directly back to your CRM.
What broken CRM data actually costs
A messy CRM creates friction, wastes resources, and undermines confidence across your entire GTM team.
Reps researching instead of selling
Sales VP / CRO
Prioritized call lists with context on why each account matters.
Campaigns targeting the wrong people
CMO / Marketing
ICP validation from enriched data. Know which channels actually convert.
Pipeline numbers don't match reality
CFO / Finance
Clean firmographics and engagement tracking. Lower CAC through targeting.
No single source of truth
RevOps / CRM Lead
A unified data foundation. Sales, marketing, and CS from the same lens.
The math is simple
Manual Cleanup
The old way
- 50K records to manually verify and enrich.
- 6-12 months of tedious work for your team.
- $30-60K+ in direct labor costs.
- A cleaner spreadsheet, but still no strategy.
Our Approach
What we do differently
- 50K records enriched with a 70%+ fill rate.
- Completed in 2-4 weeks, not quarters.
- Delivered for a fraction of the cost.
- Plus: validated ICP, targeting playbook, and campaign-ready segments.
At $0.10 - $0.50 per record, a dime per contact is worth knowing exactly who to call.
When companies come to us
B2B companies that have a CRM full of data they can't trust.
New CRM Rollout
Don't import garbage on day one. Start clean.
Failed Campaign
Fix the foundation so the next one hits.
Sales Team Expansion
New reps shouldn't be data janitors.
M&A or Consolidation
One source of truth from multiple systems.
Pipeline Pressure
You can't forecast what you can't measure.
Real Results From Real CRMs
1,166 accounts in Salesforce. 208 priority accounts with zero contacts. No enrichment. Outbound stalled.
ICP confirmed. Competitors identified. 208 accounts enriched with decision-maker contacts. Outbound relaunched.
20,000 D365 accounts. Incomplete firmographics. No structured enrichment process.
Waterfall enrichment via Clay. Direct CRM write-back. 70%+ fill rates. Repeatable process.
"Found 63 multi-location targets with 18-26% price gaps vs marketplaces and high review velocity. Want the full sheet with URLs and timestamps?"
Authentic at scale
AI for research and data hygiene, not for writing prose. ~95% inbox placement, verified weekly.
Adapt per prospect
Messaging tailored to guide prospects from unaware to solution-aware, ensuring relevance at every step.
Assemble from human-written blocks
Every email sounds genuinely human. Composed from pre-vetted, hand-written content blocks.
Protect your domain
Dedicated domain rotation, full SPF, DKIM, DMARC setup, and continuous seed list monitoring.
Stop guessing. Start extracting.
See exactly how much pipeline is hiding in your CRM. Our free audit gives you an actionable plan to extract it.
Or, request a sample enrichment of 20 records.